DashThis: Centralize All Your Marketing Data in One Dashboard

DashThis : Today, marketers juggle multiple platforms every day: Google Ads, Meta Ads, Google Analytics, LinkedIn Ads, YouTube, or HubSpot. Each of these data sources provides different key performance indicators, and manually gathering them into a coherent report can quickly turn into a real headache. Between exporting files, consolidating numbers, and checking for errors, creating marketing reports can easily take up several hours every week.

That’s exactly why DashThis was created. This SaaS tool automates the creation of marketing dashboards and centralizes all your data in one place. In just a few clicks, it connects your advertising and analytics accounts to generate visual, easy-to-read reports that you can share with your team or clients.

In this article, we’ll explore what DashThis is, how it works, who it’s for, and why it has become a must-have in the world of automated marketing reporting.

What is DashThis?

DashThis is an automated marketing reporting SaaS platform that helps marketers, agencies, and businesses create customized dashboards from their main digital data sources.

Founded in Canada and used by over 18,000 users in more than 120 countries, DashThis has established itself as one of the simplest and most comprehensive tools for tracking multichannel marketing performance: paid advertising (PPC), SEO, social media, e-commerce, and email marketing.

Originally designed for marketing agencies that needed to deliver regular client reports, DashThis quickly gained traction among freelancers and in-house marketing teams. Its promise is simple: eliminate the complexity of reporting by bringing all your data together in one intuitive, visual, and automated dashboard.

With its native integrations (Google Analytics, Facebook Ads, LinkedIn Ads, Google Search Console, YouTube, and more) and ready-to-use report templates, DashThis simplifies the visualization of key performance indicators such as traffic, conversions, ROI, and engagement rate.
Its goal is to save you time, eliminate manual errors, and let you focus on analysis rather than data collection.

What Is DashThis Used For?

The main goal of DashThis is to simplify and automate marketing reporting. Whether you’re an agency, a consultant, or a marketing manager, the tool allows you to gather all your marketing data into a single, dynamic, and visual dashboard.

For a Marketing Agency

Let’s take the example of a digital agency managing multiple clients that needs to send performance reports every week.
Without DashThis, this means logging into each platform (Google Ads, Meta Ads, LinkedIn, etc.), exporting the data, combining it in Excel or Google Sheets, and manually creating charts.
With DashThis, the entire process is automated:

• Data is automatically synchronized from each platform.
• Reports are generated in just minutes with visual, easy-to-read indicators.
• Reporting emails are sent automatically to clients based on the defined schedule (weekly, monthly, etc.).

Result: several hours saved each week and reports that are more professional, consistent, and clear.

For a Marketing Manager

For an in-house marketing manager, DashThis provides real-time tracking of campaign performance across all channels: paid advertising, SEO, social media, email, and more.
At a glance, users can see:

• The budget spent on each channel
• The overall or per-campaign return on investment (ROI)
• The evolution of key KPIs such as traffic, conversions, and engagement rates

With DashThis, tracking becomes simple, centralized, and visual, making it easier to make informed decisions and communicate results to leadership or partners.

Key Features of DashThis

DashThis stands out for its ease of use and its wide range of features designed for modern marketing reporting. Here are the main ones:

Multiple Connectors

DashThis offers more than 30 native integrations with major marketing and analytics platforms, including Google Ads, Google Analytics, Meta Ads, LinkedIn Ads, YouTube, HubSpot, Mailchimp, SEMrush, Ahrefs, Moz, and many others.

Each connector allows you to automatically import data into your dashboards without manual handling or CSV uploads.
You can also add custom data through Google Sheets or an API for complete reporting flexibility.

Custom Dashboards

One of DashThis’s biggest strengths lies in its full dashboard customization.
With its drag-and-drop interface, you can easily create tailored reports:

• Choose your widgets (charts, gauges, tables, maps, etc.)
• Select the key metrics you want to track
• Match the visual design to your brand (logo, colors, typography)

This flexibility allows you to create professional, branded reports that reflect your agency’s or company’s identity.

Automation and Scheduled Reports

DashThis automates the entire reporting cycle:

• Automatic data updates based on your chosen frequency (daily, weekly, monthly)
• Scheduled email delivery of reports (PDF, shareable link, or live interactive dashboard)
• Automatic archiving of past reports

Thanks to this automation, marketing teams save significant time while ensuring consistency and reliability across reports.

Simplified Collaboration

DashThis enhances collaboration between teams and clients.
Each dashboard can be shared with multiple users for view or edit access, allowing them to:

• Add comments and notes directly on the report
• Review the change history
• Ensure transparent collaboration among all stakeholders

This is a major advantage for agencies and teams working remotely or managing multiple projects simultaneously.

Who Is DashThis For?

DashThis is designed for professionals who want to track, analyze, and automate their marketing reports without wasting time handling data. Whether you work in an agency, as a freelancer, or within a company, the tool adapts to your needs and technical level.

Marketing Agencies

Digital and media agencies use DashThis to centralize all client reports in one place. Instead of spending hours compiling data from each advertising account, they can generate automated, customized reports for every client, ready to share.
The result is a significant time savings, better visibility into performance, and more informed clients.

Freelance Marketers

For freelancers in social media, SEO, or paid advertising, DashThis is a valuable ally. It automates monthly reporting, helps present professional results, and delivers a premium client experience.
In just a few clicks, a consultant can create a dynamic, interactive dashboard showing the evolution of their campaign KPIs.
DashThis also offers an API that allows users to integrate, extract, or customize data directly from their internal systems (dashthis api and dashthis integration).

Small and Medium Businesses

Small and medium-sized businesses often lack internal resources for marketing data analysis. DashThis helps them track their digital performance without technical skills.
With ready-to-use report templates, a business owner or marketing manager can easily visualize key metrics such as website traffic, leads generated, advertising costs, and conversion rates.

Marketing Managers and Executives

Marketing managers and directors appreciate DashThis for its ability to consolidate all their data into a single dashboard.
With one click, they can access a global view of multichannel performance, useful for managing campaigns, adjusting budgets, or preparing presentations for executives.

How Does DashThis Work? (4 Simple Steps)

One of DashThis’s main strengths is its ease of use. The tool requires no technical skills and can be mastered in just a few minutes. Here’s how it works in practice:

1. Sign Up for a DashThis Account

Everything starts by creating a DashThis account on the official website.
A free trial period allows you to test the tool before upgrading to a paid subscription.

2. Connect Your Data Sources

Once logged in, you can connect your marketing accounts such as Google Ads, Analytics, Facebook Ads, LinkedIn Ads, HubSpot, YouTube, and more.
DashThis automatically pulls and updates data according to the schedule you define.

3. Create Your Dashboard Using Templates or Widgets

You can build your dashboard using predefined templates (SEO, PPC, Social Media, eCommerce, etc.) or create your own from scratch with customizable widgets.
Each widget represents a key metric (traffic, clicks, conversions, ROI, etc.) and can be displayed as a chart, table, or gauge.

💡 Example:
A social media manager can create a dashboard in under 10 minutes that combines statistics from Facebook Ads, Instagram, and Google Analytics.
They can instantly visualize campaign performance, compare channels, and share the report with their client or team.

4. Share and Automate Reports

Once your dashboard is ready, DashThis allows you to:

• Share a live, interactive dashboard link
• Schedule automatic email delivery of PDF reports (weekly, monthly, etc.)
• Give access to multiple collaborators or clients

Everything is designed to automate reporting, eliminate manual tasks, and provide real-time visibility into marketing performance.

Advantages and Limitations of DashThis

Like any reporting tool, DashThis offers many advantages but also some limitations depending on your needs or team size. Here’s a balanced overview to help you decide if it’s the right fit for you.

DashThis Pricing and Free Trial

DashThis offers simple and transparent pricing, designed for different types of users.

The base plan starts at around $45 per month, which includes:

• A set number of dashboards
• Access to all data sources
• Full customer support

Higher-tier plans are available for agencies or businesses that need multiple dashboards or expanded collaboration features.

💡 Free Trial:
DashThis offers a free trial (no credit card required) that lets you test all features before subscribing. It’s the perfect opportunity to evaluate the tool, create your first dashboards, and see how much time you can save.

Why Choose DashThis?

DashThis is the perfect solution if you’re looking for a simple, fast, and fully automated marketing reporting tool.
Its promise is clear: centralize all your data in one place and generate professional reports without spending hours in Excel.

Choose DashThis if:

• You want an easy, intuitive tool to track your marketing performance
• You manage multiple clients and need consistent, automated reports
• You’re tired of manual reporting and want to save time while improving report quality

DashThis lets you focus on analysis and strategy instead of data collection.

DashThis Alternatives and Competitors

While DashThis is an excellent choice for most marketing reporting needs, several other tools may fit depending on your goals and technical level. Its main competitors include:

• Whatagraph – Similar to DashThis, focused on automated agency reporting
• Databox – Better for real-time KPI tracking and mobile access
• Looker Studio (formerly Google Data Studio) – Free and flexible but requires more setup
• Klipfolio – A good balance between automation and visual customization
• Power BI – Powerful and highly customizable but more complex and technical

These alternatives help position DashThis within the BI and reporting ecosystem. It clearly stands out as the simplest and fastest solution for marketers to set up and use.

DashThis is a complete and efficient SaaS solution for automating and centralizing your marketing reporting.
With its intuitive interface, multiple connectors, and smart automation, it simplifies the workflow for agencies, freelancers, and businesses that want to save time without compromising report quality.

Whether you’re an experienced marketer or a beginner, DashThis lets you create professional dashboards in just a few minutes (no technical skills required).

DashThis Reviews: What Do Users Say?

DashThis enjoys an excellent reputation among digital marketing professionals.
On review platforms like G2, Capterra, and GetApp, the tool has an average rating of 4.7/5, praised for its ease of use, responsive customer support, and the visual quality of its dashboards.

Users particularly appreciate how quickly they can create reports and how clear the dashboards are when sharing them with clients.
The few downsides mentioned include limited advanced customization options and a slightly higher cost compared to some competitors like Looker Studio.

Overall, reviews of DashThis are very positive, especially among agencies and freelancers looking to automate their reporting without technical complexity.

DashThis FAQ

1. What is DashThis?

DashThis is a SaaS-based automated marketing reporting tool that lets you create custom dashboards from multiple data sources such as Google Ads, Facebook Ads, Google Analytics, or LinkedIn. It helps marketers centralize their reports and save time.

2. What is DashThis used for?

DashThis is designed to automate the creation of marketing reports. It allows you to combine all your advertising and analytics data into a single visual dashboard that you can easily share with your team or clients.

3. Who uses DashThis?

DashThis is used by:

• Marketing agencies for client reporting,
• Freelancers managing multiple campaigns,
• Small and large businesses tracking their digital performance,
• and even universities or public organizations for web performance reporting.

4. How does DashThis work?

Using DashThis is straightforward:

1. Create a DashThis account,
2. Connect your data sources (Google Ads, Meta Ads, etc.),
3. Select a report template or build your own dashboard,
4. Automate the sharing or delivery of your reports.

In just a few minutes, your data is synced and ready to analyze.

5. What are DashThis’ main features?

DashThis key features include:

• Over 30 native integrations (Google, Meta, LinkedIn, HubSpot, etc.)
• Customizable dashboards (widgets, colors, logos)
• Automated reporting (email, PDF, online sharing)
• Multi-user collaboration
• And the new AI Insights feature, which automatically analyzes your performance data.

6. How much does DashThis cost?

DashThis pricing starts at around $45/month, depending on how many dashboards you need to create.
All plans include integrations, customer support, and automatic updates.
A 14-day free trial is available with no credit card required.

7. Is DashThis free?

DashThis isn’t free long-term, but it offers a 14-day free trial with full access to all features. This allows you to test the platform before committing to a paid plan.

8. What are the main alternatives to DashThis?

The main DashThis alternatives are:

• Whatagraph (similar automated reporting solution),
• Databox (real-time KPI tracking),
• Looker Studio (Google’s free solution),
• Klipfolio (more flexible but more technical),
• Power BI (for advanced data analytics needs).

9. Is DashThis suitable for small businesses?

Yes, DashThis is perfect for SMBs and freelancers who want to track their marketing performance without technical skills. The interface is intuitive, and the ready-to-use templates make it easy to get started quickly.

10. Why choose DashThis instead of a free tool like Looker Studio?

Unlike Looker Studio, DashThis requires no technical setup or manual connector management.
It provides a fully turnkey experience: automated reports, professional design, human support, and instant sharing options. It’s the ideal solution for anyone who values simplicity and time savings.